01
Data-driven scaling
We steer ads for e-commerce and travel with millions of listings. Our solutions react in real time to stock, capacity and booking windows, not just keywords.
About us
We love it when things get complex.
adSoul is the strategic solution provider for search marketing: we help mid-sized and large companies in e-commerce and travel master the complexity of the European market, with human expertise, established standards and our own technology.
50+ satisfied clients trust adSoul.
28 active markets, steered centrally from Hamburg.
41 languages our campaigns run in.
Certified partnerships and awards
Zertifiziert & Partner
Our mission
Complexity is our business model.
adSoul was born from the conviction that performance marketing gets interesting where it gets complex. We analyse, design and implement with deep technical and methodological expertise, with the ambition to be the best and to contribute measurably and sustainably to our clients' success.
Our mission: to help mid-sized and large companies in e-commerce and travel master the complexity of the European market. We combine human expertise, established standard tools and powerful proprietary technology into individual performance-marketing solutions across all relevant ad platforms.
What we stand for
- Technological freedom
- Data-driven scaling
- European DNA
- Ownership
- Transparency
- Partnership
What we stand for
Four pillars, one standard.
What carries our work, from the first audit to ongoing operations.
02
European DNA
We steer the entire European continent from one central point: local relevance, central efficiency, European solutions.
03
Technological freedom
We are neither a pure software company nor a classic agency, but the best of both. We use the optimal tool: our own high-end tools or established standards.
04
Achieving great things together
We see ourselves as a strategic partner, not an external vendor. We analyse, build, implement and operate together with our clients, and adapt proactively to platform change.
Team
The people and the technology behind it.
We combine an experienced senior team with our own automation technology and a network of specialists. That lets adSoul achieve many times what conventional agency structures deliver.
Your contacts
Sebastian Altenberend
Co-Founder & Managing Director
Fabian Klenk
Head of Growth
Disciplines
Paid Search
Strategy and steering for Google and Microsoft Advertising, from Search to Shopping.
Data & tracking
Reliable measurement, server-side tracking and first-party data as the steering basis.
Engineering & automation
Our own platform and scripts that generate and maintain campaigns from your data.
Consulting & strategy
Senior consulting from audit and roadmap to ongoing support.
Trusted by leading brands
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Culture
High standards, healthy environment.
adSoul is a place for people who seek the technical challenge: a stage to grow on demanding projects in the European market. Top performance happens in a healthy environment, where family values and professional ambition reinforce each other.
Ownership over presence
We trust expertise. What matters is not when or where you work, but that projects are driven with ownership.
Sustainable excellence
Intense work phases need deliberate breaks. Working hours can be shaped freely, as long as team and clients can rely on it.
Transparency and asynchronous clarity
As few meetings as necessary: decisions are documented precisely, knowledge is shared openly.
Team spirit
We invest in real human connection, digital and in person, beyond the project business.
Looking for the technical challenge? We look forward to people who want to grow with us.
To the careers page →Contact
Let's get to know each other.
Whether a concrete project or first orientation: we take 30 minutes, no obligation and honest.
